Hey there! We’re a marketing agency focused on the accommodations & travel industry, looking for someone to come aboard and help join our growing team managing our marketing clients. Basically: we want to help our clients grow their revenue & online direct bookings, and we need your help!

Ideal for someone who is eager to drive results, likes to OWN their work and has all the tools in their toolbelt to make that happen.

We’re looking for someone who wants to review and tweak everything about a digital marketing campaign to improve results. We’re not clock watchers: we’re effectiveness maximizers.

• Company = BuildUp Bookings, the digital marketing team that drives more bookings. More on us later down below.
• We work with brands in the travel, accommodations, vacation rental and tourism space (with some real estate clients as well).
• Fully remote
• Small team of ~20 full time team members + contractors that make our engines go!
• Our website: https://www.buildupbookings.com
• Job Title = Client Success Manager (specific focus on Digital Marketing Project Management)
• You’ll join our team where you will be client-facing and drive growth strategies. You should enjoy doing the work AND sharing those results with our clients on a call (zoom) AND writing it up for them to share with their team or leadership too in some cases.
• Job role: You will create and execute on managing our growing client roster, keeping projects and deliverables on track and our clients seeing amazing results. We have specialists to handle SEO, email marketing, content and PPC but we need YOU to glue them together and manage the process.

Experience required: You know how to drive (actual, business-building, non-superficial) digital marketing results.

Location: 100% remote = wherever you are, but US time zones working hour overlap. We focus on getting results, so while you do track time, we don’t care too much about what time you start or end each day. You will have regular hours that clients want to meet/chat with you, and that mostly conforms to 9am EST to around 6pm EST.

Most of the team works around EST time zone, even our remote team members.

• Work culture: A lot of ownership and accountability for your own results. But, we’re here to help! You should strive using written communication and async video communication (we use async videos for training and detailed task feedback).
• We don’t have a lot of internal meetings (typically 1-2 per week), and you’ll have regular (but not redundant) calls with clients. Expect no more than 2-3 on your busiest day, and many days you’ll find yourself with 0 external meetings. Use this to focus on your work and getting results!

Our Compensation

• Base and bonuses yearly.
• Health and wellness stipend each quarter
• Home office budget (we’ll buy you a machine of your choice and setup your home office for comfort and productivity)
• Vacation policy & paid time off

What’s important to us: Win-win-win arrangements

The only way for long-term success is when everyone is winning. We need to win for our clients: they need to get results. You should enjoy and like the clients you get to work with: then you’ll want to get them results. And, we need to promote markets and properties that guests love and enjoy spending time in. Then they win. There’s a lot of stakeholders involved with our client work, and everyone needs to feel great about working together.

Deep domain knowledge

We’re not chasing a fad: we aim to understand our clients’ businesses deeply, even if it has (seemingly) nothing to do with digital marketing. Issues with cleaning fees and how they map to Airbnb? Our clients expect us to know it/talk about it.

Kaizen-style approach to marketing

Your first campaign won’t be perfect, and that is OK. But it’s important to us that you know how to evaluate results and work towards ongoing, continuous improvement. Stepping forward consistently will help us win for every client.

What it’s like to work here

You login to Basecamp at 9am and Gmail. You check any pending pings/client messages and respond.

Your task list has a handful of items scheduled out in advance, sometimes by a day, sometimes by a week or month. You dive into your task list, sending messages to clients and our internal team along the way.

A few times weekly (typically more at the start of the month), you have a meeting with a BuildUp Bookings client where you share results from the digital marketing process, take notes on action items for the next few weeks and process those into Basecamp as new tasks.

You may need to assign work out to our team: blog posts go to content writers, new ad creative tests go to design and you share specific feedback to allow for that team member to excel.

About the Role

The basics —> what the job consists of, and who we’re looking for.

Responsibilities

You’ll be doing stuff like:

• Working with clients to develop goals, targets and outcomes for digital marketing campaigns
• Owning the execution of those campaigns, and managing the team of experts (in Basecamp) to ensure we’re making steps daily to reach our goals and timeline
• The goal is to complete on time and on budget with 100% client happiness rate
• Being accountable for overall marketing performance, and owning new initiatives to drive more revenue
• Answering ad-hoc questions and diagnosing any issues, and moving quickly to get elements live that can help solve these issues and problems
• Monitoring and maintaining the client relationship to make sure clients fully understand the work we’re doing and results from or efforts

Who we’re looking for (skills)

Project Management Pros

• This role is for individuals who already excel in managing digital marketing campaigns from inception to completion.
• You can point to campaign after campaign you’ve overseen, resulting in tangible growth and results due to your expertise.
• Strong writer and written communicator.
• This doesn’t mean you’ve won numerous awards for writing; instead, it means writing coherently is second nature to you. You can grasp a marketing message framework and adapt it to various scenarios. Ultimately, project management in the digital marketing realm is about clear storytelling. Even brief emails to a client should be impeccably crafted from start to finish.
• Familiar with Google Sheets, Basecamp, Google Docs, and marketing automation tools.
• Strategy-minded.
• Most crucially, you should have a genuine passion for data-driven decisions, possess the ability to think quantitatively, and be eager to adopt new analytical tools.
• Process-driven with an eye for detail.
• Comfortable managing 5-10 marketing campaigns simultaneously without missing a beat on any specific project.
• We emphasize the creation of efficient processes. You’ll be provided with numerous processes and onboarding materials to guide you in your role. Over time, you’ll also have opportunities to refine and contribute to these processes.
• The right mindset is key. For this position, you should be prepared to showcase examples of digital marketing campaigns you’ve spearheaded and processes you’ve established within a team or alongside contractors.

Why you may NOT want to take this role

A good match for any role requires a great fit between team members and the company. There are amazing people who aren’t in the right time/space in their careers to thrive and fit every role.

It might not be a good fit for you, IF:

• You want to be told exactly what to do
• You’ll definitely get strong direction and a lot of examples/processes . . . but ultimately, the right person for this role will add something unique and help us improve the way we do things. You’ll have a lot of ownership and accountability, so if you’re looking for more of a straightforward execution role, this is not it.
• You want to stay in your comfort zone
• You’ll have the opportunity to solve new problems and help us evolve the way we think about working with our clients. We all solve new problems on a regular basis, which is exciting to some – but not what everyone is looking for.
• You really want an office and are apprehensive of remote work
• We’re fully remote, and you may want an office full of people.
• You just want a single project to focus on
• You don’t feel comfortable re-using process to make your job easier to do over time