While performing some keyword research today, I noticed a very new look and feel for the Google Keyword Planner. The font has changed up and there are some very noticeable differences in the design and look and feel. The old keyword planner has been the subject of several updates over the last year — adding in keyword volume by device and by location too.

The new design really separates the different main functions of the tool into “Find new keywords” and “Plan your budget and get insights for keywords”. Before, it was a bit hard to tell these apart visually. Now, Google has made it crystal clear

Old Keyword Planner

old google keyword planner

New Keyword Planner

redesigned google keyword planner

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