The Best Strategies for Effective Vacation Rental Content Marketing

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Standing out in the competitive vacation rental market isn’t just about having a beautiful property — it’s about telling your property’s unique story through strategic content marketing. In today’s digital landscape, effective content can be the difference between high occupancy rates and empty calendars. When you develop a comprehensive content marketing strategy for your vacation […]

Podcast: LLM & AI Tools Are Driving HOW MUCH Traffic To Vacation Rental Websites?

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Listen to the podcast episode Or listen now on Apple iTunes or Spotify. Key Takeaways Google is NOT Dead – It’s Still the Dominant Traffic Source: Despite claims that AI-driven search will replace Google, data shows that Google remains the most visited website in the world and continues to drive the majority of vacation rental […]

Podcast: Showcasing Vacation Rental Properties to Get MORE Bookings

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Listen to the podcast episode Or listen now on Apple iTunes or Spotify. Key Takeaways High-Quality Visual Assets Are Essential: Professional photography is non-negotiable, but video is becoming just as important. Investing in high-quality images and videos enhances your property’s appeal, increases engagement, and improves your booking performance. Video Content is No Longer a Luxury—It’s […]

Podcast: Building A Vacation Rental Performance KPI Scorecard

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Listen to the podcast episode Or listen now on Apple iTunes or Spotify. Key Takeaways Total Booking Sales: Tracking all booking revenue across direct and OTA channels is essential to measure overall performance. The key is to analyze this number net of cancellations to get an accurate picture of real revenue. Direct Booking Revenue: Understanding […]

Short Term Rental Marketing Guide: How To Get More Direct Bookings To Scale

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In the competitive world of short-term rentals, having a well-thought-out marketing strategy can make all the difference. It’s not just about listing your property and waiting for bookings; it’s about standing out, attracting the right guests, and maximizing your direct bookings. A solid marketing plan helps you position your rental as the go-to choice in […]

Podcast: Can We Build A Marketing Strategy With Just AI?

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Listen to the podcast episode Or listen now on Apple iTunes or Spotify. Key Takeaways  AI as a Research Assistant: Comparative Analysis of AI Tools: AI’s Role in Vacation Rental Marketing: AI excels at automating first drafts, summarizing data, and generating ideas. It reduces the time spent on repetitive tasks, like drafting direct mail campaigns […]

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