Using Mini Sites In Vacation Rental Marketing To Get More Relevant Traffic
Short-term rental marketing is such a dynamic field and it’s always evolving. Vacation rental managers are always on the lookout for new and unique ways to stand out from the crowd in marketing their properties. Savvy property owners have discovered and are finding success by the use of mini-sites. As their name implies, these miniature […]
Leveraging Cognitive Biases To Get More Vacation Rental Bookings
In the lively world of vacation rentals, there’s a lot more to the story than just finding the ideal spot with a killer view. Enter the subtle influencers that shape how we choose our STRs – cognitive biases. Anchoring bias is the opening act, setting the tone with the initial price tag by which all […]
Shoulder Season Marketing To Get More Bookings
Welcome, vacation rental managers and hosts! As the leaves change and the crowds thin out, it’s time to dive into the mechanics of shoulder season marketing. The possibilities for maximizing your property’s occupancy during these off-peak periods are boundless. In this blog post, we’ll explore a variety of effective strategies to employ in your marketing […]
Unlocking the Power of Video Marketing for Your Vacation Rental Brand
Hey there, fellow property managers and hosts! Ready to take your vacation rental game to the next level? Well, buckle up because we’re about to dive into the captivating world of video marketing, where storytelling, authenticity, and a dash of strategic planning can transform your short-term rental properties into unforgettable experiences. 1. Uniqueness Sells: Ever […]
Marketing Luxury Vacation Rentals To Maximize Bookings
As a professional short-term rental property manager, you know that marketing luxury vacation rentals can be a key to your success and revenue growth. You need to make sure that potential guests can find your properties and get excited about booking them and that your brand attracts homeowners of luxury properties to list with you. […]
Vacation Rental Copywriting: Top Ways To Unlock The Power Of Copy To Increase Bookings
Vacation rental copywriting is a critical element of any successful short-term rental or vacation rental management business. Copy that resonates with potential guests and accurately portrays your properties can make the difference between an empty calendar and one that’s filled to the brim with bookings. The best property managers are able to create higher converting […]
How To Apply Last-Minute Discounts To Drive More Bookings
This is a guest post from PriceLabs‘ Aishwarya Iyer. Property managers and owners are constantly trying to set prices competitively to maximize the revenue of their portfolios. As time passes, you either increase your prices as you see demand hiking up or provide a considerable discount to your potential guests to compensate for the dying […]
Choosing Between Agency, Freelancer & In-House Marketing Teams For Your Vacation Rental Business
So… you’re thinking about hiring a marketing team to help promote your vacation rental management company. Great decision! When it comes to marketing your vacation rental management company, you have a lot of options to choose from. But now the question is, should you go with an agency, freelancer, or in-house team? Each has its […]
