Getting started with display advertising on platforms like Facebook and Google can be intimidating, there's no doubt about it. With thousands (if not millions) of targeting combinations, how do you … Read more about Visualizing Facebook & Google Retargeting Audiences
Using Facebook Lead Ads To Get More Inquiries & Bookings
Starting a Facebook Ad campaign seems simple enough: pick your objective, targeting and create an ad. However, once you begin the process it is easy to see how quickly you can get … Read more about Using Facebook Lead Ads To Get More Inquiries & Bookings
Facebook Posting Tips For Vacation Rental Companies That Double Engagement
While I've covered Facebook Ads a few times on this blog and a few others too, we've never talked too much about Facebook's organic reach. It's true that over time, Facebook does seem to bias … Read more about Facebook Posting Tips For Vacation Rental Companies That Double Engagement
Marketing Tools For Boosting Traffic & Conversions
Understanding the world of digital marketing is confusing enough. With a dozen new web digital marketing tools every day seemingly popping up on forums and websites, how in the world do you know where … Read more about Marketing Tools For Boosting Traffic & Conversions
9 Facebook Ad Campaign Ideas For Vacation Rental Marketers
You've seen everyone talk about them: Facebook ads. You've heard rumors of 10-cent cost per clicks, and mega-cheap conversions and thought that you should try them out, right? But, almost all of the … Read more about 9 Facebook Ad Campaign Ideas For Vacation Rental Marketers
Don’t Let These Facebook Ad Mistakes Poison Your Results
Learn from my Facebook ad mistakes -- clicking the wrong button in the Facebook ad dashboard can be costly. As someone who's been running Facebook ads for awhile, I still see the same mistakes today … Read more about Don’t Let These Facebook Ad Mistakes Poison Your Results