35 Quick Digital Marketing Wins You Can Do Today
Most clients I work with are busy. Super busy. Some of them work on their own online marketing and hire a consultant to handle general strategy and direction, but execute most of it on their own. Others are bit more hands off. But no matter the person behind the computer, getting quick digital marketing […]
Pros And Cons Of Social Media Marketing (The Insider Secrets)
Nothing else in the digital marketing space has the interest of business owners like social media marketing. While most business owners can easily understand paid media channels like Google Adwords and organic channels, many are confused and misdirected about social media marketing. It’s not a magic bullet and has perhaps the lowest direct ROI for […]
Tactics, Hammers And Choosing A Consultant
There’s something I see a lot of social media marketing consultants out there do. They become tactic-only (and sometimes channel-only) dispensers. I see it all the time. Another “expert” in Pinterest, Facebook or Twitter. Or, even worse, Google Plus. This type of single-track focus on a single platform is dangerous and silly. Who knows what […]
