Mountain Mama Cabins
232%
Overall Growth In Website Sessions
58%
Organic Website Visitors
1,156
New Email Subscribers
Background
Opportunities & Areas to Address
- No prior knowledge on how to improve or manage their SEO
- Creating and maintaining a direct booking strategy
- Paid search and social media
Planning & Execution
- An on-page SEO review and implementation of keyword research to find new content keywords along with 'rental' long-tail keywords.
- Blog content creation
- Link building efforts to build site authority
- Paid search and paid social media campaigns
- Email marketing campaigns to collect new subscribers and market to past guests
Overall Results
- 232% overall growth in website sessions from prior period
- 108,392 website sessions since campaigns launched
- 58% of website visitors are completely organic and driven by SEO efforts
- Over 1.5m impressions on Google Search
- 1,156 new email subscribers added through on-site collection
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